iPhone 17 launch: Apple Event 2025 livestream times in US, UK, China
iPhone 17 launch leads Apple Event 2025 on Sept 9. Get livestream details and timing for US, UK, China, Canada, Australia and more.
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Apple will host its September launch event, called the “Awe-Dropping Event,” on Monday, Sept. 9, 2025, at 10 a.m. Pacific Time. The presentation will introduce the company’s newest products, including the iPhone 17 series, updated Apple Watch models, and the next generation of AirPods Pro.
The keynote begins at 10 a.m. PDT in California, 11 a.m. MDT, 12 p.m. CDT, and 1 p.m. EDT, covering all mainland U.S. time zones. Canadian audiences follow the same schedule, with Atlantic Canada tuning in at 2 p.m. ADT.
In the United Kingdom, the event starts at 6 p.m. BST, while most of Europe will join at 7 p.m. CEST. In Australia, the broadcast falls into Tuesday, Sept. 10, at 1 a.m. AWST, 2:30 a.m. ACST, and 3 a.m. AEST.
Across Asia, streaming begins at 1 a.m. CST in China and Singapore, and at 2 a.m. JST in Japan.
The keynote will be available on Apple’s events website, where viewers can set reminders. It will also stream on the Apple TV app across iPhone, iPad, Mac, and Apple TV devices. Apple’s official YouTube channel will carry the event for audiences worldwide.
The iPhone 17 family is set to headline the showcase. Reports suggest the standard model may adopt a 120Hz display and a 24-megapixel front-facing camera. A new iPhone 17 Air could debut as a slimmer option in the series.
Updates to wearables are also anticipated, including Apple Watch Series 11, Watch SE 3, and Watch Ultra 3. The Ultra model may include satellite support and faster charging.
The AirPods Pro are expected to return with a slimmer design and a new H3 chip aimed at stronger noise cancellation.